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What's your greatest skin care challenge?
As women and a growing number of men of color, what's your greatest skin care challenge? Whether it's dark spots, uneven skin tone, dark circles,puffiness under your eyes or hair that won't grow, you'll find a product that can possibly become the solution to your challenge.
Moisturizers and ingredients that hydrate your skin will always be your best friend, for your face, body and hair. So look for products with nourishing and nurturing ingredients. Shea butter, cocoa butter, mango butter and jojoba oils are a few of the ingredients to keep on your list.
We've got new additions to our store for you. Essential oils have been known to help calm and soothe skin and scalp irritations. Although you'll find a sample kit on the hair category page, you can use them for any of your skin and hair care needs.
The hair care sample kit has been given an upgrade. We've increased the size of the container on the shampoo and conditioners and added a hair butter sample to the mix.
Although there's beauty in your blackness, your skin is sensitive and needs protection from the sun just like everyone else. So if you know you're challenged by sunburn, add a few drops of Lavender essential oil to Jojoba and Grapeseed Oil and create a nice body oil for yourself. It will bring comfort and beauty back to your skin.
We're listening to you and your suggestions, so keep an eye on the category pages and your emails for updates.
Until next time ...
Dedicated To Your Beauty
Face serums have been part of skin care routines for years. African American skin can benefit greatly from the ingredients used in face serums. Before we get into the benefits and ingredients, it might be a good idea to define what a face serum is.
A face serum is a concentrated formula that contains powerful ingredients to address specific skin care concerns. Face serums are usually applied before moisturizers and can be used day or night.
They penetrate deeply into your skin to deliver active ingredients that target a variety of skin care concerns, such as wrinkles, fine lines, dark spots, and even acne.
While face serums are not necessary for everyone, they can be beneficial to you, if you're looking to improve the appearance of your skin.
Face serums are typically a product sought out by mature women. Why? Because as you mature, your skin tends to need a bit more moisture or hydration.
It doesn't mean you can't purchase a serum if you're not mature. Some of you like the idea of working ahead of Mother Nature. Therefore, you add serums to your skin care routine as preventive measures.
Then there are those of you challenged with acne that loves a good face serum. So no, they are not just for maturing skin.
In general, face serums are applied after cleansing and before moisturizing. A clean face will help to ensure that the active ingredients in your serum can penetrate deep into your skin.
Morning and night use is often advised. However, listen to your skin. Your serum might perform better if you use it once a day.
If you are looking for a face serum that can help to minimize fine lines and offer a bit of firming to your skin, a good Face Firming Serum just might meet your needs.
When used regularly, face serums can help to protect your skin from damage caused by environmental factors such as pollution and UV radiation.
Facial serums are an important part of any skincare routine. They are packed with active ingredients that can help to improve the overall appearance of your skin. Serums can help to brighten your complexion, smooth out fine lines and wrinkles, and even clear up acne.
Yes, I said that before. Oftentimes, we need reminders as to why we're adding products to our routine. So when I repeat certain points, it's to trigger your thinking of the importance of a given product or ingredient.
When shopping for a facial serum, it is important to choose one that's right for your skin type. For instance, if you have dry skin, look for a serum that contains hyaluronic acid or glycerin. These ingredients will help to hydrate and plump up your skin.
If you have oily skin, look for a serum with salicylic acid or niacinamide. These ingredients will help to control oil production and keep your skin looking clear and less oily.
Like I said earlier, listen to your skin. You may need to use your serum twice a day or just once a week, depending on the product. Your skin will give you feedback.
When using any product, your skin might appear too oily or a pimple might show up. If this happens, your skin is talking. Typically your product, product mix, or the number of times you use it, needs adjusting.
Active ingredients treat specific skin care challenges.
Face serums can contain a variety of active ingredients. Some of the most common active ingredients include:
1. Hyaluronic acid: Hyaluronic Acid is an amazing humectant that's able to hold up to 1,000 times its weight in water. This means it helps to draw moisture into the skin leaving you with radiant and glowing skin.
It's also been known to help to plump up the skin.
If you're challenged with dehydrated skin, you would look for hyaluronic acid as part of the list.
2. Glycerin: Glycerin is an organic compound made from vegetable oils. It’s a thick, odorless, syrupy liquid with a sweet taste that easily dissolves in water.
Glycerin is known as a humectant, meaning that, it has the ability to draw moisture from the air into your skin. This enables it to help hydrate and plump up the skin.
3. Salicylic acid: Salicylic acid is a great way to help combat chaotic skin issues. Since oil is abundant with acne, you'll often find this ingredient in acne products. It helps to gently exfoliate and reveal bright and clear skin.
This ingredient helps to control oil production and keep your skin looking less oily.
4. Niacinamide: Niacinamide is an antioxidant and antiaging vitamin that promotes healthy-looking skin and is suitable for all skin types, including sensitive skin.
Niacinamide is derived from niacin, which is also known as vitamin B3. This ingredient also helps to control oil production and keeps your skin looking less oily.
5. Vitamin C: Vitamin C products are best used at night after sun exposure is limited. Did you know that your skin does most of its work rejuvenating itself while you sleep?
This ingredient is known to help to brighten your complexion and even out skin tone.
6. Retinol: This ingredient helps to reduce the appearance of fine lines and wrinkles. It's a good idea to make sure you're wearing sunscreen if using a retinol-based product.
7. Peptides: These ingredients help to stimulate collagen production, resulting in firmer, more youthful-looking skin.
Face serums are an important part of any skincare routine because they are packed with active ingredients that can help to improve the overall appearance of your skin.
Choose a face serum that is suitable for your specific skin type and needs, and use it as directed. With regular use, you will see a noticeable difference in the appearance of your skin.
That's it for this week. Like what you've read? Share it with a friend. As always ...
Dedicated to Your Beauty,